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A New Twist for Broker Compensation Incentives
Friday, October 06, 2006 - 8:57 am
Looks like the old phrase “Eat What You Kill” may be amended to “Eat As Long As You Don’t Kill.” After years of focusing broker incentives purely on financial performance, Wall Street firms are now starting to introduce other factors, including ethics and comportment. At Merrill Lynch, for example, brokers have been given up to $15,000 bonuses based on the results of surveys that measure client experience. According to Gerald Tankersley, a branch complex director at Merrill, “You want the best, the brightest, producers who do the right thing.” Maybe nice guys can finish first--or at least not last.
Paying Brokers for Good Behavior [Marketwatch]
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